There’s something timeless about a really good chocolate cake.
At Bake Sale Toronto, our chocolate cake has been one of our most loved cakes for more than twenty years — and the story behind it began long before the bakery ever opened.
I have always loved chocolate cake. For years, I searched for the ultimate version: a cake that was deeply chocolatey, incredibly moist, and paired with a frosting that was rich and creamy without being overly sweet.
About twenty-five years ago, I came across a recipe in a magazine. I tore the page out, brought it home, and baked it that same week. From the very first bite, I knew this cake was special.
It quickly became my go-to dessert for birthdays, celebrations, dinner parties, and those everyday moments when you simply needed chocolate cake. Friends and family started requesting it again and again.
When we opened Bake Sale Toronto, it was one of the very first cakes we added to the menu. Almost immediately, it became a customer favourite — and more than two decades later, it still is.
Over the years, we’ve introduced countless new cake and cupcake flavours, from seasonal creations to limited-edition favourites. But our chocolate cake continues to be one of our best sellers year after year.
What makes it special is its simplicity.
The cake itself is soft, deeply chocolatey, and incredibly moist. The frosting is smooth and creamy with just the right balance of sweetness. It’s the kind of cake that feels nostalgic and comforting while still being decadent enough for a celebration.
Over the years, we've made this cake for birthdays, weddings, office parties, baby showers, graduations, and late-night chocolate cravings. Some customers try it once and never look back—it becomes the only cake they order.
For those who prefer their chocolate cake in cupcake form, we also offer it as cupcakes, made with the same rich chocolate cake and signature frosting customers have loved for years.
Our Best Serving Tip
One of our favourite tips for enjoying chocolate cake at its absolute best is to bring it to room temperature before serving.
We recommend taking the cake or cupcakes out of the fridge 1–2 hours before serving so the cake becomes extra soft and the frosting turns perfectly creamy.
Another bonus: both the cake and cupcakes freeze beautifully, making them perfect to keep on hand for celebrations, guests, or future chocolate cravings.
What Size Cake Should You Order?
Here’s a handy guide to our cake sizes and the number of servings you can expect:
- 5” Sweetheart Cake — serves 4–6 people
- 7” Perfect Cake — serves 8–10 people
- 9” Celebration Cake — serves 16–20 people
- 10” Square Cake or 12” Round Cake — serves 25–30 people
- 12” Square Cake — serves 35–40 people
- 12” x 18” Rectangle Cake — serves 50–55 people
All serving estimates are based on 2” x 2” slices.
If you're unsure which cake size is right for your celebration, our team is happy to help. You can order 5", 7", and 9" cakes directly through our website. For larger cake sizes, please contact us to place your order.
There’s something comforting about a classic chocolate cake made well — and we still make ours the same way we did from the very beginning.
The best chocolate cake!!