Latest Posts — Behind the Scenes

A slice of chocolate cake on a plate with a fork, next to a small chocolate cake with chocolate buttercream icing

The Story Behind Our Chocolate Cake

For more than 20 years, Bake Sale Toronto's chocolate cake has been a customer favourite. Discover the story behind our signature chocolate cake, what makes it so special, and our tips for serving the perfect slice.

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Valentine's Window Display

Behind the Scenes of Our Bakery Window Displays

Go behind the scenes of our Bake Sale's window displays and discover how we plan, design, and create seasonal displays filled with cakes, cupcakes, cookies, and holiday inspiration.

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How We Create Our Cupcake of the Month at Bake Sale Toronto

How We Create Our Cupcake of the Month at Bake Sale Toronto

Ever wonder how a bakery chooses its Cupcake of the Month? At Bake Sale Toronto, every seasonal cupcake starts with a creative process that balances flavour trends, holidays, customer favourites, practicality, and presentation. From nostalgic candy-inspired cupcakes to sophisticated seasonal flavours, here’s a behind-the-scenes look at how our Toronto bakery develops each monthly cupcake feature.

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